Privacy policy

Last updated: September 2026

At Origin Fast, we take your privacy seriously. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, purchase or participate in an Origin Fast programme, communicate with our team or use our services.

For UK data protection law, the data controller is Hamilton Health Partners Ltd, trading as Origin Fast, registered at 2 Drummond Place, Edinburgh, EH3 6PH, Scotland, UK.

1. Information we collect

Depending on how you interact with Origin Fast, we may collect:

Personal and contact information
Your name, email address, telephone number, billing information and other details you provide when purchasing or registering for an Origin Fast programme.

Programme information
Information you provide to help us deliver and personalise your Origin Fast experience, which may include your age, height, weight, dietary preferences, goals and information about your experience during the programme.

Health information
Where relevant to your participation and where you choose to provide it, we may collect information relating to your health, medical history, medications, allergies, intolerances or other health circumstances. Health information is treated as special category personal data and is given additional protection.

Payment and transaction information
Third-party payment providers may process payments. We do not necessarily receive or store your full payment card details. We may retain information relating to purchases, payments, refunds and transaction history.

Website and technical information
We may collect information such as your IP address, browser type, device information and information about how you interact with our website. We may also use cookies and similar technologies as explained in our Cookie Policy.

Communications
We may keep records of emails, messages, enquiries, feedback and other communications you have with the Origin Fast team.

Marketing preferences
We may record whether you have agreed to receive marketing communications from us, your communication preferences and whether you have subsequently opted out or unsubscribed.

2. How we use your information

We may use your personal information to:

  • process your purchase and manage your participation in Origin Fast;
  • provide and personalise your programme, recipes, resources and support;
  • communicate with you before, during and after your fast;
  • provide customer service and respond to enquiries;
  • help us understand, develop and improve the Origin Fast experience;
  • maintain the safety and appropriate delivery of our programmes;
  • administer, maintain and secure our website and protect against fraud or misuse;
  • process payments, refunds and maintain appropriate transaction records;
  • meet our legal, regulatory, accounting and tax obligations; and
  • send you news, programme updates, offers and other marketing communications where permitted by law.

Where required, we will obtain your consent before sending electronic marketing communications. In some circumstances, we may contact existing customers about our own similar programmes or services where permitted by applicable law.

You can unsubscribe from marketing emails at any time using the unsubscribe link provided in our emails or by contacting us.

3. Health and other sensitive information

Some information you choose to provide to Origin Fast may constitute special category personal data, particularly information relating to your health.

We only collect and use this information where there is both an appropriate lawful basis for processing personal information and an additional condition permitting us to process special category data under applicable data protection law.

Where we rely on your explicit consent to process health or other special category information, we will ask for that consent clearly and separately and explain the purpose for which the information will be used.

You can withdraw your consent at any time. Withdrawal will not affect the lawfulness of processing carried out before consent was withdrawn.

We only ask for health information that is reasonably necessary for the relevant purpose and take additional care to protect it.

Health information you provide for participation or programme purposes will not be used to send you targeted marketing based on your health circumstances unless we have an appropriate lawful basis and, where required, your explicit consent.

4. Our legal bases for using your information

Under UK data protection law, we must have a lawful basis for processing your personal information. Depending on the circumstances, we may rely on:

Contract — where processing is necessary to provide a programme or service you have purchased or to take steps at your request before entering into a contract.

Legitimate interests — where processing is reasonably necessary for operating, protecting, developing or improving our business and those interests are not overridden by your rights and interests.

Consent — where you have actively agreed to a particular use of your information.

Legal obligation — where we need to process information to comply with a legal or regulatory obligation.

Where we process special category information, including health information, we will also identify and rely upon an appropriate condition under applicable data protection legislation.

5. Sharing your personal information

We do not sell or trade your personal information to unrelated third parties for their own independent marketing purposes.

We may share personal information with trusted third parties where necessary to operate Origin Fast and provide our services. These may include:

  • website, hosting and e-commerce providers;
  • payment processors;
  • email, communications and community platforms;
  • video conferencing and online programme providers;
  • technology, IT and security providers;
  • analytics providers;
  • professional advisers, including accountants, lawyers and insurers; and
  • other service providers acting on our behalf.

Where third parties process personal information on our behalf, we require appropriate data protection and security safeguards.

We may also disclose personal information where required or permitted by law, regulation, legal process or a lawful request from a public authority.

Sale, merger or transfer of the business

If Origin Fast, Hamilton Health Partners Ltd, or all or part of the relevant business or its assets is sold, acquired, merged, reorganised or transferred to another organisation, personal information associated with the business may be disclosed or transferred as part of that transaction.

Information may also be disclosed to prospective purchasers, investors and their professional advisers where reasonably necessary for legitimate due diligence, valuation or completion of a proposed transaction, subject to appropriate confidentiality and data protection safeguards.

Any transfer and subsequent processing of personal information will be carried out in accordance with applicable data protection law. A new owner or successor may continue to use personal information for the purposes for which it was originally collected or otherwise where permitted by law.

We do not sell personal information as a standalone commercial database to unrelated third parties for their own independent marketing purposes.

6. International transfers

Some of the technology and service providers we use may process or store personal information outside the UK.

Where this involves a restricted international transfer of personal information, we will take appropriate steps to ensure the information receives protection consistent with UK data protection requirements.

Depending on the circumstances, this may include transferring information to a country covered by UK adequacy regulations or using recognised contractual or other safeguards permitted under UK data protection law.

You may contact us if you would like further information about the safeguards applicable to your personal information.

7. How long we keep your information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including to provide our services and meet legal, regulatory, tax, accounting or reporting requirements.

In determining appropriate retention periods, we may consider the amount, nature and sensitivity of the information, the purposes for which it is processed, applicable legal requirements and the potential risk arising from unauthorised use or disclosure.

Different categories of information may therefore be retained for different periods.

When information is no longer required, we will delete or anonymise it where appropriate.

8. How we protect your information

We use appropriate organisational and technical measures designed to protect personal information against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access, and other forms of misuse.

Access to personal information is limited to people and service providers who reasonably need it to perform their role or provide a service to us.

Although we take appropriate steps to protect personal information, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

9. Your rights

Depending on the circumstances, UK data protection law gives you rights over your personal information, including the right to:

  • request access to the personal information we hold about you;
  • ask us to correct inaccurate or incomplete information;
  • request deletion of your information in certain circumstances;
  • request restriction of processing in certain circumstances;
  • object to certain uses of your information;
  • request transfer of certain information to you or, where applicable, another organisation;
  • withdraw consent at any time where processing is based on consent; and
  • object to direct marketing at any time.

These rights are subject to certain legal conditions and exceptions.

To exercise any of these rights, contact us at info@myoriginfast.com.

You also have the right to raise a concern or make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection. You do not have to contact us before making a complaint to the ICO, although we would welcome the opportunity to address your concerns.

10. Marketing

We may use your contact information to tell you about upcoming Origin Fast programmes, news, offers and other relevant services.

Where required by law, we will obtain your consent before sending marketing communications by email, text or other electronic messaging.

In circumstances where applicable law allows us to contact existing customers about our own similar products or services without obtaining fresh consent, we will only do so where the relevant legal requirements are satisfied.

You can ask us to stop sending marketing communications at any time by using the unsubscribe option contained in the communication or by contacting us.

If you opt out of marketing, we may retain limited information about your preference so that we can respect your request in the future. This will not prevent us from sending non-marketing communications that are necessary in connection with a programme or service you have purchased.

11. Cookies

Our website may use cookies and similar technologies to operate correctly, remember preferences, understand website usage and, where required, support analytics or marketing with your consent.

Some cookies are necessary for the operation of our website. Other cookies, such as certain analytics or advertising cookies, will only be used where permitted by law and, where required, after you have made your cookie choices.

More information about the cookies we use, their purposes and your choices is available in our Cookie Policy.

12. Third-party links and services

Our website may contain links to websites or services operated by other organisations. We are not responsible for the privacy practices of third-party websites or services, and we encourage you to review their privacy policies before providing personal information.

13. Children

Origin Fast programmes are intended for adults aged 18 or over.

We do not knowingly offer Origin Fast programmes to, or seek to collect health information through our programmes from, anyone under the age of 18.

If we become aware that personal information relating to a child has been collected in circumstances where it should not have been, we will take appropriate steps in accordance with applicable law.

14. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, business practices or legal requirements.

Where appropriate, we may notify you of significant changes. The latest version will be available on our website, with the most recent update date shown at the top.

15. Contact us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights or have concerns about how we use your personal information, please contact:

Hamilton Health Partners Ltd
trading as Origin Fast
2 Drummond Place
Edinburgh
EH3 6PH
Scotland

Email: info@myoriginfast.com